A trademark is a distinctive sign that identifies and distinguishes the goods or services of one business from those of others. It can be a name, logo, slogan, symbol, design, or a combination of these elements. Trademarks serve as a way for consumers to recognize and associate a certain level of quality and reputation with a particular product or service.

Basis for Trademark registration:

Basically Trademark registration is on the basis of:

1. Country wise registration except the group countries
2. Classification (Category) wise registration.

Purpose of Trademarks:

1. Legal Protection
2. Exclusive Rights
3. Enforcement
4. Distinctiveness
5. Brand Recognition
6. Consumer Trust

Types of Trademarks:

1. Word Marks
2. Design Marks (Logo Marks)
3. Combination Marks
4. Slogan Marks
5. Sound Marks
6. Color Marks

Key process:

1. Name Search
2. Find Classification
3. Application
4. Examination/ Approval
5. Publication
6. Opposition
7. Registration
8. Certification
9. Protection
10. Enforcement
11. Renewal